Upselling is one of the simplest ways to grow revenue in the hospitality industry—but most venues only try to do it at the table.
By then, it’s too late.
When guests are making their reservation online, that’s when they’re thinking ahead. They’re in planning mode. They’re choosing where to go, who they’re going with, and what kind of experience they want. That moment is the opportunity—and most reservation systems don’t take advantage of it.
But UpSalt does.
Why upselling during the reservation flow actually works
Most venues think of upselling as something you do at the table:
“Would you like a bottle of wine?”
“Do you want dessert with that?”
But that approach is limited:
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The guest may already have a fixed budget
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The staff may forget to offer
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There’s no time to prepare extra services in advance
Now imagine offering services before the guest even arrives—while they’re booking their table. It’s non-intrusive, personalized, and effective.
With a smart reservation system like UpSalt, you can show guests optional extras right after they choose their seat—before they confirm their booking.
What kind of services can be upsold?
Upselling is not about forcing packages. It’s about offering relevant, thoughtful add-ons at the right moment.
Here are examples of services you can offer during the reservation:
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Bottle service
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Birthday or celebration cake
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Flowers on the table
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Valet parking
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Premium table location
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Welcome drink or appetizer
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Spa treatment (for hotels)
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Private beach cabana
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Brunch upgrade
You define the services. You set the price. And you decide when and where to offer them.
How UpSalt helps you upsell—automatically
Let’s say you want to offer a bottle of champagne or a custom birthday cake. With UpSalt, you don’t need a custom form, a staff member calling guests, or an upsell plugin. It’s all built into the reservation experience.
Here’s how it works:
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The guest chooses their table through UpSalt’s seat selection feature
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Before confirming, they are offered optional add-ons, fully customized by your venue
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You’re notified instantly about what services were selected—giving your staff time to prepare
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The guest sees a full summary of their booking + add-ons in their confirmation
Everything is built into the flow. No extra steps, no pressure, no friction.
Why this increases your average booking value
Let’s be direct: most restaurants, clubs, and beach venues leave money on the table—literally.
Upselling at the table works sometimes. But upselling at the moment of booking increases:
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Average check size
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Guest satisfaction
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Operational planning
Plus, it helps guests reach a minimum spend without needing to upsell later. That ties perfectly with UpSalt’s dynamic pricing feature, where you can set a minimum spend per table and help guests get there with personalized service options.
Who should be using this?
This feature is not just for high-end restaurants. It’s for:
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Private beaches that want to offer cabanas, daybeds, or lunch packages
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Clubs that upsell bottle service
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Bars that offer booth bookings with drink upgrades
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Hotels that allow guests to book spa treatments or pool access in advance
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Event venues that want to pre-sell celebration packages or catering options
If you offer anything extra at your venue, this tool is made for you.
Easy to manage, easy to scale
Inside your UpSalt dashboard, you can:
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Create as many upsell services as you want
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Set conditions (specific dates, table types, time slots)
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Track which services are booked the most
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View analytics on how upsells impact your revenue
Upselling becomes not just an offer—but a strategy.
Conclusion: the most overlooked way to grow revenue
Most hospitality businesses focus on getting more reservations. That’s great—but what if every reservation could earn more?
Upselling during booking is the most frictionless way to do that. It’s convenient for the guest, valuable for the business, and easy to implement with UpSalt.
👉 Book a free demo and see how you can start upselling smarter today.