Glossario dell’ospitalità

Yield management

The practice of adjusting availability, rules or commercial conditions to earn stronger revenue from time-limited capacity.

Why it matters

How yield management affects a service

Hospitality inventory expires when an empty table, bed or ticketed slot passes unused. Yield management combines demand patterns, timing, capacity and guest value without losing transparency.

Esempio

In practice

A venue protects peak tables with minimum spends while opening easier booking conditions during lower-demand periods.

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Related terms

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